From information data gleaned from the World Economic Forum, the competitiveness of Indonesian tourism improved by four rankings on the Travel and Tourism Competitiveness Index.

Indonesia ranked number 74, during 2012. This year we increased to 70 from 140 countries. Indonesia is strong in value for money,” said Minister of Tourism and Creative Economy, Mari Elka Pangestu during a press conference in Jakarta.

With regard to the price factor, Indonesia is seen as a value for money destination and increased their ranking from 6 up to 9. In addition to this, Indonesia is also prominent in the categories of heritage and culture. Also Indonesia is rich in natural resources.

That means Indonesia’s tourism potential is developing. However, Pangestu recognizes that Indonesia still faces several obstacles when talking about tourism.